
TANK1
Enthusiast
Apr 17, 2007, 12:34 PM
Post #3 of 3
(938 views)
Shortcut
|
DirecTV's upcoming launch of the first satellite-provider video-on-demand service will include 2,000 movie and television titles, with "as much as possible" in HD. The service will launch in July for DirecTV customers with current-generation HD DVRs. Networks that currently offer VOD content&mdashsuch as Discovery and Showtime—will have their own VOD "channel" environment. The most popular content will be housed on DirecTV satellites, while the bulk of the library content will be delivered via the HD DVR's broadband connection. "We have a commitment for 2,000 titles at launch, and that will continue to grow," said Eric Shanks, DirecTV's executive VP for entertainment. "We're pushing for as much as possible [in HD]. To help make the experience more seamless, DirecTV is planning to launch a new TiVo-like feature that will allow HD DVR users to order VOD programs (or schedule any DirecTV content for recording) online or by mobile phone. "You will be able to browse titles on directv.com [and] have it waiting for you ready to go on your DVR when you get home," Mr. Shanks said. The launch will coincide with a relaunch of DirecTV's music and photos service, through which users can stream photos and music from their home computers to their DirecTV set-top boxes. The VOD service is part of DirecTV's effort to take the lead in the HD race, primarily by launching 100 HD channels by the end of the year.
|