wlsale
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Mar 5, 2011, 8:46 AM
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Ping K15 aims at higher handicappers
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ping irons has been racking up Tour wins this summer with its new S56 irons, but don¡¯t think that the Arizona equipment company only makes ping golf clubs for elite players. In fact, it wants to be all things to all golfers, if at all possible. And that¡¯s a good part of the logic behind Ping¡¯s latest product introduction ¨C the k15 irons. Released this month, the K15 series includes k15 driver, k15 fairway woods, hybrids and k15 irons all designed to fill the so-called ¡°super game-improvement¡± segment. ¡° We saw an opportunity to compete in a different category and offer our higher handicap customers a better solution for playing better golf,¡± says John K. Solheim, who leads Ping¡¯s product development efforts as its vice president of engineering.
(This post was edited by wlsale on Mar 5, 2011, 8:54 AM)
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